Distribution Strategy - UniqueWritersBay

Phillip Morris International Distribution Strategy Research Paper

Phillip Morris International Inc. (PMI) is a global tobacco and cigarette company based in the US. Its products are distributed to more than 200 countries. It has 12 products in the market and thus offers massive employment for about 80,000 people in both sales and production. It owns about 50 manufacturing facilities. It also maintains […]

General

A Detailed Analysis of Nike’s Direct-to-Consumer (DTC) Distribution Strategy

UniqueWritersBay / September 25, 2024

Nike, a global leader in sports apparel and footwear, has continuously evolved its business model to meet the demands of an ever-changing marketplace. One of its most impactful strategies is the Direct-to-Consumer (DTC) distribution strategy, which has revolutionized the way Nike engages with its customers, generates revenue, and strengthens its brand. In this detailed analysis,