Positive Effects Social media has positively impacted businesses. Today, most businesses thrive on social media with some of them carrying out their businesses on social media. The traffic on social media makes it a prime platform for businesses to do their advertisements and engage with their customers as well as potential customers. The aspect of […]
Virality Virality in social media context refers to the tendency of information to circulate from one internet user to several other internet users within the shortest time possible. Social media is a platform that promotes circulation of information and this is through sharing and reposts. More often than not, sensitive information posted on social whether
While the definition that social media is a system of communication that brings people together, may not hold a lot of weight as to the true nature of social media, it is imperative to understand that social media encompasses four unique commonalities that can be used to establish the true meaning and nature of social
Social media refers to a group of computer-mediated systems that allow for exchange of information, ideas, personal interest and other forms of expression via networks. Social media encompasses various forms of interactive interfaces that make it easy to communicate, share information both print and visual. Social media systems use the internet as a provider service
The social media plays a very significant role in our society in bringing to light several aspects of peoples’ lives and their access to the health information. Since ancient times, public health institutions and organizations were using radio and print media and also social marketing frameworks to broadcast vital health information to the public. But
Movember health campaign Movember is based in Australia, it is a non-profit organization founded in the year 2003 whose major aim is to help most men survive prostate cancer and live a better quality life free from prostate cancer, and this foundation has its campaign with men at the center of everything that they do
Over the past decades, organizations in the health sector have increasingly used social media tools to disseminate health messages (Newbold and Campos, 2011). Social media campaigns have been very effective methods of expanding research and fostering engagement between health organizations and their stakeholders. Health communicators have reaped significant benefits from integrating social media into health
Smartphones and social media have become central to everyday lives of many people. Many people use smartphones and social media sites to fulfill different tasks both at home and at their places of work (Gill, Kamath and Gill, 2012). For examples, clinicians greatly use smartphone photography to evaluate medical conditions for efficient healthcare delivery. Readily
Over the resent years, the number of people and organizations exploiting social media marketing potential has increased exponentially. Many people have used Twitter, Facebook, Twitter, Google plus and YouTube to successfully create awareness, market and sell various products and services (Aaker& Smith, 2010). Yet there is still a great knowledge gap on how to leverage
Social media platforms have made the world a global village. Though the concept has been chiefly associated with positive impacts, the platforms have been detrimental to the well-being of the institutions. Therefore, there is a need to evaluate social media’s effect on global society. The Impact and Complex Dynamics of Social Media on Global Society