Over the past decades, organizations in the health sector have increasingly used social media tools to disseminate health messages (Newbold and Campos, 2011). Social media campaigns have been very effective methods of expanding research and fostering engagement between health organizations and their stakeholders. Health communicators have reaped significant benefits from integrating social media into health […]
Smartphones and social media have become central to everyday lives of many people. Many people use smartphones and social media sites to fulfill different tasks both at home and at their places of work (Gill, Kamath and Gill, 2012). For examples, clinicians greatly use smartphone photography to evaluate medical conditions for efficient healthcare delivery. Readily
Over the resent years, the number of people and organizations exploiting social media marketing potential has increased exponentially. Many people have used Twitter, Facebook, Twitter, Google plus and YouTube to successfully create awareness, market and sell various products and services (Aaker& Smith, 2010). Yet there is still a great knowledge gap on how to leverage
Social media platforms have made the world a global village. Though the concept has been chiefly associated with positive impacts, the platforms have been detrimental to the well-being of the institutions. Therefore, there is a need to evaluate social media’s effect on global society. The Impact and Complex Dynamics of Social Media on Global Society
Social media, body cameras, and dash cameras are playing a significant role in promoting the increased safety and professionalism of criminal justice professionals. One of the longstanding problems facing the criminal justice system is police brutality. Body cameras and dash cameras have served as deterrence tools against police brutality. Since the police understand that the
How Social Media Began and why it Became Popular so Quickly Whereas the beginnings of social media can be traced back to as early as 1844, most contemporary accounts of social media origins point to 1969 with the introduction of the Advanced Research Projects Agency Network (ARPANET). ARPANET, which is an early digital network, was
Policy Development Research Paper Social media has turned into a common method of communication between family and friends, community members, politicians, and businesses. As social media popularity grows, the significance of user engagement or popularity has come to light. Engagement through social media dictates various aspects of social media experience and can have both negative
The Acquisition of Twitter The acquisition of Twitter by the richest person on earth has dominated the headlines for the best part of 2022’s April. The hostile courtship between Musk and Twitter and the entirety of the nature of the buyout has raised eyebrows. On April 14th 2022, Musk bought 9.1% of Twitter for $2.64
In the social media context, WhatsApp was founded relatively late, in 2009, by Brian Acton and Jan Koum. It has since rapidly grown and has become very popular, with over two billion active users currently. After the beta stage of the application, it was first exclusively launched on the iPhone App Store in November 2009,
Over the past five decades, numerous rapid technological changes have been recorded globally and currently impact nearly all spheres of modern life. In particular, the introduction of the internet and related services is among one of the most notable changes witnessed today. According to Carroll, Bruno & Vontschudi (2015), the internet has greatly transformed the