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2015 Always “#LikeAGirl” Commercial Use of Ethos, Pathos, and Logos

Advertising is a powerful medium used to captivate audiences and influence consumer behavior. Through the strategic use of rhetorical appeals—Ethos, Pathos, and Logos—marketers craft compelling messages that resonate emotionally, logically, and ethically with viewers. In this essay, I will analyze the 2015 Always “#LikeAGirl” commercial, an advertisement that challenges gender stereotypes and encourages female empowerment, […]