Explore our extensive academic resources on communication. From research papers to practical guides, find everything you need to excel in the field of communication.
Assignment Instructions Do research on Phillip Morris International (Marlboro). Now focus your research on this company’s promotion and communications strategy. Find out as much as you can about the company’s promotion mix. Before starting on your paper make sure you are familiar with the five main aspects of the promotion mix – advertising, public relations, personal […]
Most of us have situations in which we find it difficult to communicate. Improving your written communication skills and being comfortable speaking to people are extremely important. Develop a two- to three-page APA-formatted paper in which you analyze your personal communication skills. Be sure to address the following: Describe the assessment you used to analyze
Introduction Despite effects of globalization, there is still a persistence of deep cultural variation that does not seem to change. Culture encompasses the behavior, attitudes and values of social group, regional population or nations as regards to the way they deal with life environments including, among others, institutions and economic structures. Interacting with another culture
In 2009 and 2010, Toyota UK recalled many automobiles from the market. In January 2010, the company recalled automobiles since they had sticky accelerator pedals. The recalls made by the company in the two years injured own reputation markedly, especially among its customers in the UK. After each of the recalls, the customers left comments
The purpose of this assignment is for you to think about personal power type and how it can influence our ability to negotiate, communicate and persuade others during a negotiation. In this assignment, you will write a research paper (5-6 pages) which will examine communication techniques, the use of power, and how the concepts
The model of AIDA recognizes the cognitive stages that every customer goes through during the buying process for a service or product (Hanlon, 2013). The technique refers to the purchasing channel where buyers go through different stages to support the final sale. The three communication objectives in the AIDA tool are the following: Attention The
Intonation, the rise and fall of pitch in spoken language, plays a crucial role in effective communication between young children and adults. In both verbal and non-verbal interactions, intonation helps convey emotions, intentions, and meaning that words alone cannot fully express. This rhythmic variation in speech allows adults to express encouragement, comfort, or caution, while
Introduction – Organization Behavior Skills Communication is very essential in any organization. It highly enhances effective running of operations and other processes. It allows effective flow of information from the management to the workers in terms of instructions, notification, or warnings. In this regard, it is very important for any manager to ensure effective communication,
Mediated communication and social media (e.g., email, blogs, Facebook, Skype, and Twitter) have played a major role in changing the way that organizations engage in communication with their customers and with employees internally. As I have seen in the Military, mediated communication has had its share of friction over the years. Some recent examples may
To participate in the following discussions, go to this week’s Discussion link in the left navigation. Self-Assessment of Organizational Communication SkillsMany people believe that organizational communication skills should come naturally and are not difficult to obtain. However, this week’s readings might have given you a different perception. Effective organizational communication skills actually require a lot of