The Foreign Intelligence Surveillance Act (FISA) is a U.S. federal law that prescribes procedures for physical, electronic surveillance and collection of foreign intelligence information among foreign powers and agents of foreign powers. While on the other hand, the USA Patriot Act...
Thousands of cargo containers enter the US through the 93 maritime ports across the country. The products entering the country include medical equipment, televisions, clothing and much more. There however has been concerns since the year September, 11,2001 on the best...
In today’s fast-paced and dynamic business environment, change is inevitable. Organizations that embrace change strategically can thrive and maintain a competitive edge. However, managing and implementing change effectively is essential for enhancing organizational performance. This article evaluates the strategic role of...
Organizational Development (OD) is a strategic, systematic approach aimed at improving the overall effectiveness and health of an organization. It focuses on aligning an organization’s structure, processes, and culture with its goals to create long-term success. Through carefully planned interventions, organizations...
Advertisements are crafted to persuade audiences, and one of the most effective strategies for doing so is through the use of rhetorical appeals—ethos, pathos, and logos. A prime example of a commercial that employs all three of these persuasive techniques is...
Advertising is a powerful tool that persuades audiences to take action, buy a product, or adopt a certain mindset. One of the most famous advertising campaigns of all time is Nike’s “Just Do It” campaign, which has inspired millions globally. In...
Advertising is a potent tool for influencing consumer behavior, and successful advertisements often use rhetorical appeals—ethos, pathos, and logos—to persuade audiences. One of the most iconic and persuasive advertising campaigns is Coca-Cola’s “Share a Coke” campaign, which was first launched in...
Introduction American history in attaining independence and formation of the nation remains somewhat of a mystery to many. It took many years of struggle, fighting in collaboration with the original colonies for their freedom. It is depicted in history books that...
Advertisements are powerful tools for influencing consumer behavior, and companies often utilize rhetorical appeals—ethos, pathos, and logos—to create compelling messages that resonate with their audience. Apple’s “Shot on iPhone” campaign is a brilliant example of a commercial that integrates all three...
Advertising is a powerful medium used to captivate audiences and influence consumer behavior. Through the strategic use of rhetorical appeals—Ethos, Pathos, and Logos—marketers craft compelling messages that resonate emotionally, logically, and ethically with viewers. In this essay, I will analyze the...